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Thread: Search ads vs Display network

  1. #1
    Member jjohanson's Avatar
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    Search ads vs Display network



    i want to know about that which are beneficial for business purpose in ppc ads - search ads or display network ads ?

  2. #2
    Administrator Fli's Avatar
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    Is this useful / helpfull? Yes | No
    i dont tink there is any difference if the price per click is same for both: search ad and content ad

  3. #3
    Senior Member webc's Avatar
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    Is this useful / helpfull? Yes | No
    Usually search ads are more expensive

  4. #4
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    Is this useful / helpfull? Yes | No
    In my point of view, both are useful, But I prefer search ads.

  5. #5
    Member jjohanson's Avatar
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    Is this useful / helpfull? Yes | No
    Got It, Thanks for replying the informative information.

  6. #6
    Junior Member techpro's Avatar
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    Is this useful / helpfull? Yes | No
    Both are beneficial depends on your requirement .....Usually for mass selling and to achieve brand awareness, display networks ads are beneficial as they covers large audience where as search ads are good for lead generations. It doesn't mean that search ads are not good for brand awareness and mass selling but display keeps an edge

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