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Thread: How to add utm source to an link so i can track number of visitors comming?

  1. #1
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    How to add utm source to an link so i can track number of visitors comming?

    QUESTION

    Hello,

    i found some people adding "?utm_source=XYXY" after their banner links or other links. I assume it has to do with Google analytics visitor tracking, so I want to ask how i can use it to track number of visitors who clicked that link? Thank you

    UTM URL BUILDER

    Update: here is the UTM url builder: https://support.google.com/analytics/answer/1033867?rd=2

    EXAMPLE UTM URL

    According to above article, when i add link to external website, it can be like:

    http://mydomain.com/subpage.php?utm_source=site_from_which_im_linking&utm_medium=websitelink&utm_content=textlink&utm_campaign=2015campaign

    &utm_campaign= IS NOT REQUIRED URL PARAMETER

    MORE EXAMPLES

    Another example Analytics UTM URLs:
    ?utm_source=site_from_which_im_linking&utm_medium= websitelink&utm_content=textlink
    ?utm_source=yoursite&utm_medium=postfooter&utm_cam paign=product
    ?utm_source=twitter&utm_medium=profile&utm_campaig n=website
    ?utm_source=newsletterdate&utm_medium=productimage &utm_campaign=product
    (above examples are maybe wrong as they do not contain utm_content parameter which is required on Google UTM builder page mentioned above)

    WHERE TO FIND STATISTICS

    Probably in Google Analytics -> Webite name -> Traffic sources -> Campaigns

  2. #2
    Junior Member Rayner's Avatar
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    Is this useful / helpfull? Yes | No
    How to use Google Analytics for seo optimization?

  3. #3
    Junior Member Hemanath's Avatar
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    How to use UTM tracking codes
    Install Google Analytics on your website.
    Visit Google's free Campaign URL Builder page.
    Insert the website URL and campaign information.
    Create a unique UTM tracking code (aka campaign URL) for every ad or link.
    Use the UTM tracking codes in your marketing campaigns.

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